Business Planning for Managers and Entrepreneurs

Business Planning for Managers and Entrepreneurs

How to write better Business Plans that set you apart

Pierre Alexandre Lurin

Wirtschaft & Management


324 Seiten

ISBN-13: 9783981373424

Verlag: Investaura Publications

Erscheinungsdatum: 29.12.2014

Sprache: Englisch

Farbe: Nein

19,90 €

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This guide is the ultimate reference for business planning practitioners. Following an introduction it contains 13 chapters:

Getting Started
- Structuring a business plan
- Case study of a UMTS service provider
- What can we learn from the crash?

Financial Statements and Valuation
- Understanding financial statements
- Valuing businesses
- Checklist of common pitfalls

Forecasting Revenues and Costs
- Forecasting is an art
- Forecasting on the supply side
- Forecasting demand

Advanced Techniques
- Knowing your competitors
- Value chain and business model
- Scenario planning
- Valuing business opportunities as ‘Real Options’

'Business Planning for Managers and Entrepreneurs' is illustrated with 100 pictures, including examples and case studies from the ICT industry.
Pierre Alexandre Lurin

Pierre Alexandre Lurin

Pierre A. Lurin is a long-time practitioner who brings hands-on experience from industry. He has helped managers develop better business planning skills in numerous seminars and consulting assignments across the world in the last 20 years.

Pierre is currently a Managing Partner at INVESTAURA Management Consultants, a consultancy company specialising in Mergers and Acquisitions, Corporate Development and Enterprise Performance Management.


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